26: How to Create Compelling Copy: A Copywriting Q&A with Erika Holmes

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Do you ever struggle with writer's block?


I've got news for you. You're not alone. We all do from time to time!

Erika Holmes is joining me today to help you eliminate this all too common struggle.


Erika is a copywriter that specializes in website copy, email copy, and copy makeovers. She is full of knowledge and my go-to person to write all things savvy, sexy, and converting.


She'll be dishing out tips on how to get more comfortable telling your own story. Ideally, after listening to this week's episode, you'll be able to easily create a month's worth of compelling social media content to help grow your real estate business.

In Today’s Episode, We Discuss: 

  • The 5 stories your brand needs to be telling right now

  • How to figure out what to write about

  • Getting past the hurdle of writing about yourself

  • A super simple storytelling formula

  • Dialing in and niching down your copy to be more specific

  • How to show your clients that you have the solution to their problem

  • Getting your ideal client to choose you as their guide

  • How to stand out from the crowd with memorable nuggets

  • The importance of sharing stories that give an inside look at your life


Dealing with writer’s block can be very frustrating. I hope that with the arsenal of information given in this episode, you’re able to eliminate writer’s block and walk away with the confidence to tell your story through writing!

Now, put these tips to use and start writing some fun, compelling, and converting content!

Are you ready to become the go-to real estate agent in your city? Ready to generate a steady flow of amazing leads and referrals who only want to work with you --without cold-calling, door-knocking, or buying expensive leads?! If you want to learn more about my step-by-step implementation plan for real estate agents, check out Master Your Marketing with Paige. This is a great way to set yourself up for success moving into 2021! 


Resources Mentioned: 

Erika’s Website

Follow Erika on Instagram


Where We Can Connect: 

Subscribe to the Podcast

Follow Me on Instagram

Follow Me on Facebook

Follow Me on LinkedIn

Follow Me on Pinterest


Subscribe & Review on Apple Podcasts

Are you subscribed to the podcast? If you’re not, I want to encourage you to subscribe today so you don’t miss any future episodes! I have so many amazing guests and topics lined up, I would hate for you to miss a single one!  Click here to subscribe on Apple Podcasts. 

Could I ask a big favor? If you are loving the show, I would LOVE it if you would leave me a review on Apple Podcasts. I read each and every one!  Plus, you get to pay it forward because it will allow other realtors like you to find the podcast! 

Wondering how to leave a review? Click here to review, then select “Ratings and Reviews” and “Write a Review”. So easy and so appreciated!

PodcastPaige SchulteComment